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How to Ditch your SEO agency without it affecting your rankings
There are so many people out there worried that if they ditch their current SEO agency then all their rankings will disappear. This unfortunately may be the case as the back links they have acquired over the duration of the campaign will most likely be terminated or not renewed. This will have the effect of hurting your Google rankings, unless you follow these important steps. …
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Content Marketing v’s Social Media Marketing: Do you know the difference?
There are 2 very important factors to consider when it comes to marketing your business online and they are both very important yet extremely different. The question is; do you know the difference between the two? Both of these marketing trends are growing in importance & should now be an integral part of your marketing mix. If not then you better start thinking about it …
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Five Important Questions to ask your SEO agency before your work with them
If your starting to in business and have never used an SEO agency before then your in for a hell of a ride. Finding the right SEO agency is going to extremely challenging and probably one of the most important tasks you will have to undertake. As the owner of an SEO agency I get phone calls every day from small to medium size business …
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Pay Peanuts for SEO, your going to pay for it later!
Yes that’s right. If you are going to pay next to nothing for your SEO the only thing you can expect is to get either absolutely nothing or worse, a Google penalty. That’s right folks, in 2017 and into the foreseeable future Google is going to be targeting those businesses that cut corners wit the their SEO and try to do things on a very …
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SEO in 2017, what can you expect?
The SEO landscape is ever changing and probably the most important change to happen in 2017 will be the way SEO agencies go about their back linking. Whilst back linking has been around for years and is considered probably one of the most important components of any SEO campaign, we feel that in the coming 12 months, Google will be placing a lot more emphasis …
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The dangers of Pay on Performance SEO
I recently had a phone call from a business owner that was so jaded by his past SEO experience and dealings with SEO agencies that he was only willing to do an SEO campaign based on performance. He said that he’d been so disappointed with the results of his past 2 or 3 agencies that they only way he was going to move forward was …
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Digital Trends that are shaping the Travel Industry
The Internet, especially Google is now shaping the way we search and book our holidays. The internet has radically changed the way we look at our holidays, the way we plan our getaways and basically everything to do with the entire booking process. I can make a bet that not many people remember the days when you had to make the journey to you local …
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How to know if your ‘Google Team’ are doing their job
Can you tell if your SEO agency is performing and doing what they said they would be doing in your initial meeting? In an enormous amount of instances there is an enormous gap in what is actually being done on your SEO campaign and what was promised to you in the initial sales pitch. There is a hell of a lot of hype and sales …
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SEO in 2017, what you can expect
Google have in the last quarter of 2016 tightened it’s ranking criteria and for 2017 this means that you have to be even more compliant and more organic in your approach to SEO if you are going to have even the slightest chance of ranking your website. The last round of Google changes completed in Oct ’16 we all about monitoring websites back link profile …
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Google’s Penguin 4.0 Update: this is massive!
Google’s latest algorithmic update is known as Penguin 4.0 and we feel it’s a game changer and will radically shift the way people, businesses and SEO companies look at SEO and how it’s implemented. It is without a doubt a huge algorithmic shift in the way Google indexes and ranks and it is designed to really weed out those spammy SEO players and websites. Let …
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